
The Challenge
We wanted to develop a logo and packaging design that would highlight the Egyptian culture while also being visually appealing and reflect the brandu2019s high-quality outdoor furniture. The branding needed to stand out in the market.



Exceptional Talent
Typography
Working with ILE was a fulfilling experience that allowed us to blend the Egyptian culture with modern design principles. The new branding and packaging design successfully fulfilled ILEu2019s vision, the vibrant orange and symbolic wavy lines created a strong visual identity that made ILEu2019s products instantly recognizable.


Color Palette
Working with ILE was a fulfilling experience that allowed us to blend the Egyptian culture with modern design principles. The new branding and packaging design successfully fulfilled ILEu2019s vision, the vibrant orange and symbolic wavy lines created a strong visual identity that made ILEu2019s products instantly recognizable.






